Go to http://www.hurley.com/ for more about this amazing surf brand!

Rusty Piranha

Rusty Redline Our rider approved, everyday high performance squash tail. Josh Kerr gravitates to this design for its versatility and precision through and above the lip. If you're a back-foot oriented surfer, go with the Redline.
SpecsDeep single concave between the feet, relaxed rocker, and lower and firmer rails than average to facilitate sensitivity and quickness.

Rusty Predator The Predator I has all the design elements of the Redline but with very user-friendly dimensions: an extra 1/2 inch of width added overall, and volume increased about 10%.
Deep single concave between the feet, relaxed rocker and rails proportionately fuller and more neutral than the Redline.

Rusty GTR The GT is your go-to board for"between" swells, i.e. average, everyday surf. Back foot oriented surfers will enjoy the lift, drive and skate of this small wave machine.
Deep single concave between the feet running into a slight vee flaring off the corners, helping add rail arc and complete turns. Average entry rocker, plenty of curve on the rail for tighter arcs, finished with relatively flat tail rocker. The GT's tail is a little wider than average, with volume shifted back. Ride 1-3" shorter than your standard shortboard.

Rusty Burnout Nate Yeoman's go-to board. The Burnout is a logical balance between the Redline and the Injector, perfect for surfers that prefer the feel and versatility of a high performance swallowtail.
Single concave that finishes with a slight vee to lift the corners of the tail. Moderate nose rocker and higher than average tail rocker that lifts early off the midpoint. The tail shape allows for slightly more width through the fin area while adding extra bite and hold in larger surf. It also releases quicker off the top.

Rusty Bat Tail Quad If you've never ridden a quad, the first thing you'll feel is the speed out of the gate and no apparent top end. Quads also accelerate through cutbacks and redirect on a dime. Moderate concave through the drive area with a light vee spine apparent in the last 6 inches off the tail. Semi relaxed entry rocker with an average overall curve.

Other models available are:

Traveller: http://rusty.com/surfboards/R-SERIES/TRAVELER

Terminator: http://rusty.com/surfboards/R-SERIES/TERMINATOR

Kompressor: http://rusty.com/surfboards/S-SERIES/KOMPRESSOR

Mod Fish: http://rusty.com/surfboards/S-SERIES/MOD-FISH

Mod Quad: http://rusty.com/surfboards/S-SERIES/MOD-QUAD

Dwart: http://rusty.com/surfboards/S-SERIES/Dwart

For full dimentions,sizes and more information please email surfsidesurfshopuk@yahoo.co.uk

History of the brand
The Essence of Hurley is based on our love of the ocean and its constant state of change. With deep roots in beach culture, we are all about inclusion and positivity. Our brand was started with the idea of facilitating the dreams of the youth. Music and art are the common threads that bring us all together. We are passionate about freedom of expression and the individual voice. We place a premium on smiles. Welcome to our world – imagine the possibilities.
The history of Hurley traces its roots back to the surf industry in Southern California in the late 1970's. Hurley Surfboards was established in Costa Mesa in 1979. Well into the early 1980's, Hurley Surfboards was excelling as a company and Bob was shaping surfboards for many of the best surfers in the world. In 1982, Bob and his business manager, Joe K., began pursuing a hot Australian clothing brand, Billabong. Bob was attracted to the company because of their super long, punk rock boardshort styles. With the help of friends and family, Billabong USA was established as a separate entity and licensee for Billabong.
By the mid-1980's, Billabong USA was doing really well. Bob and his team were committed to thinking and doing things differently. The team took full responsibility for design, sourcing, marketing and financing.
Around 1995, the Billabong USA team began noticing a shift in the collective consciousness of the consumer. Bob and his group realized that the modern surfer also loved fashion, skate, snow, music and art. The Internet and digital technology put more power in the hands of the consumers. The team began to re-think what it meant to be a "surf" brand. By early 1998, the internal Billabong USA team was formulating a new idea for the future.
By the end of 1998, it was clear that the team had it's own vision for the future that did not necessarily serve the interests of Billabong globally. Coincidentally, the license agreement between Hurley and Billabong was also up for renewal. With much gratitude, Bob and his team gave back the Billabong license and decided to launch Hurley.
USA sales at that time were at 70 million dollars. The management team was both confident and dynamic. Things were very good. Planning the first year of Hurley business was very exciting. There were 150 employees with families, house payments, car payments, and etc. that trusted the management team to future success. Miraculously, the first year of Hurley resulted in a major achievement. Not only were the sales excellent, but also the company was profitable and no jobs had to be cut.
The loyalty and support of friends, retailers, athletes, and families was amazing during this transition year. Bob and his team are forever grateful and humbled for their belief in the vision of the brand.
THE FUTURE IS UNWRITTEN...

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